Last November, we reported on how Blizzard's player engagement had dropped 13 percent year-on-year to 26 million players. Over on the Blizzard side of the business, monthly active users have continued their long decline. This year will also see the "reveal" of a new Call of Duty Warzone "experience" - though details on this are being kept vague. In March 2022, Activision had 100 million monthly active players - a third less than a year ago.Īctivision has acknowledged the fact Call of Duty revenues were down year-on-year - something it has blamed on both the poorer sales of 2021's flagship launch Vanguard versus 2020's Black Ops Cold War, but also on "lower engagement" in the free-to-play Warzone.īut it's unclear where the missing 50 million players have departed from - whether they have given up on Warzone, or skipped the annual Call of Duty release, or a bit of both.Ĭan Activision turn things around? This year will see the launch of yet another new COD - and this time its a sequel to 2019's Modern Warfare. In March 2021, Activision had 150 million monthly active players across its games (at this point, a figure likely dominated by those playing Call of Duty: Black Ops Cold War and Call of Duty Warzone). Monthly active users of Activision games fell by a third over the past 12 months, the company has confirmed.
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